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Supply Chain: Driven by Demand

Mar 18, 2014
From the Advisory Institute

An article by KPMG's Kevin O'Laughlin and Rob Barrett for Supply Chain World magazine.


Information latency — the time lags that occur in transmitting supply, demand and financial information within the organization and across supplier tiers and customers — is one of the most significant drags on supply chain performance.

Forward thinking companies are making their supply chains demand-driven by removing information latency and synchronizing supply and demand.

Read Driven by Demand to learn about:

  • Sharing critical supply and demand information across your network of suppliers and customers
  • Key capabilities that distinguish demand-driven supply chains from traditionally managed ones
  • Planning and managing the journey toward becoming demand-driven


Read the pdf | Read the e-book


Contact KPMG

Kevin O'Laughlin

Kevin O'Laughlin, Principal
Customer and Operations Advisory