Jan 05, 2018
From the Global Enterprise Institute
Semiconductor CFOs, strategy, and corporate development professionals should incorporate D&A and Agile methodology into the R&D process. This can yield better ROI, bring more profitable products to market faster, and become a competitive advantage. With semiconductor R&D costs rising, there is no time to waste in evolving the R&D process.
It is well known that semiconductor companies reinvest a tremendous percentage of revenue back into R&D to sustain the breakneck pace of innovation that has driven the industry for the past 50 years. Increasing difficulty in achieving the improvements promised by Moore’s law and insatiable consumer demand for more features and functionalities have led R&D costs to outpace revenue growth.
We have found that applying D&A and Agile methodologies can yield tremendous value to the semiconductor R&D planning and product development process. By doing this, semiconductor companies can position themselves for a competitive advantage through:
- Time to market – shortened design, continuous integration, and validation cycles enabled by Agile and D&A
- Improved ROI on R&D spend – more efficient use of R&D resources and prioritization of the most important programs
- Increased productivity – D&A empowering faster cycles of learning generated from the design databases across various teams and locations
- Lower execution risk – use of common platforms ensure better integration of the design databases and lower risk of errors or delays when integrating design blocks from various components