United States

Evidence-based HR

The bridge between your people and business strategy 

KPMG Advisory Institute


In a survey conducted by the Economist Intelligence Unit on behalf of KPMG International, more than half of respondents (55 percent) remain skeptical about the potential of big data and advanced analytics to make a real difference to the human resources (HR) function. Yet, over three-quarters (76 percent) of survey respondents expect the increasing use of data-driven insights in the HR function to positively impact profitability.

“The convergence of technology, data and analytics is providing HR an unprecedented opportunity to move from its traditional instinctive, intuitive function to a data-driven, fact-based decision-making function similar to Finance and IT,” said Claudia Saran, Lead Partner, People & Change, KPMG in the US.

This report shows key findings on how some of the world’s leading companies are using evidence-based HR to spot connections between people management initiatives and business outcomes – highlighting that now is the time for C-level and HR leaders to embrace evidence-based HR and advanced analytics to gain a competitive advantage.

Read the report PDF: Evidence-based HR

Related video case studies

A major retail bank wanted to see if there were links between how it manages its workforce and how its branches perform. View the animated film.

A major healthcare provider was challenged to improve financial performance and to improve residential care. View the animated film.

Contact KPMG

Contact Claudia Saran
Claudia Saran

Lead Partner, People and Change Advisory
+1 312-952-5550
Email    LinkedIn